Strategy Lead, UX

Instrument is a remote-first digital product and brand experience agency with a team of over 200 talented individuals, organized across four specialized teams. Each team brings its expertise to life through best-in-class work, crafting transformative experiences for our clients. Our shift to a fully remote model has opened new doors for creativity, flexibility, and stronger client relationships. This approach not only strengthens our culture but also allows us to embrace diverse voices, perspectives, and ideas.

We’re passionate about career growth, personal support, and work-life balance—values that are central to everything we do. At Instrument, we foster a culture of safety and belonging that empowers people, celebrates their unique talents, and fuels innovation. We believe our differences make us stronger, and we’re dedicated to cultivating a workplace that reflects the diversity of the communities we serve. Instrument is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

We will work to ensure individuals with disabilities are provided reasonable accommodation throughout the hiring process and in the workplace. These adjustments ensure that individuals with disabilities have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities.

Here, we strive to provide the support, connections, and encouragement to do your best work. Come join us and help create the future!

You are an experienced lead strategist that enjoys leveraging well-informed brand and consumer insights to create compelling and channel-right strategies for brands you are passionate about. From discovering opportunity spaces through audience research and competitive audits to developing brand frameworks and customer journeys, you understand how to create consumer value across the digital landscape. You are able to quickly understand a brand’s digital ecosystem and can balance being an advocate for the audience you’re trying to reach with the business goals that have been identified. You’re an excellent communicator and influencer that thrives in a fast-paced, highly-collaborative and multi-disciplinary team. You know your client’s business as well as, or better than they do - and know how to maintain vibrant client relationships that contribute to the bottom line.